As the action around the recent recognition of Juneteenth showed, Black consumers are very savvy in distinguishing marketing approaches that only recognize still underserved and marginalized communities in a particular moment.
These are strategies and tactics that will no longer work. This MOBE webinar will be a robust conversation on what should be in place to drive better results for both business and community alike.
The session will be moderated by Melvin Wilson of Solve Innovation Group and will feature Karla Winfrey, Winfrey Foods; Mario Bowler Jr of Juneteenth Joy and Allison E. Collins of Select Brands.
Join the conversation:
The show will be Live on Facebook on the #MOBESymposium page:
um, and on the MOBE Symposium YouTube channel
#mobesymposium #onlyatmobe #mobeaccelerates #blackowned #LegacyMatters #AARPBlackCom #whosyourrock #juneteenth #winfreyfoods #selectbrands #solveinnovationgroup
ABOUT MOBE SYMPOSIUM
MOBE (Pronounced “moe-bee”) Marketing Opportunities in Business and Entertainment, where Marketing, Technology, Sports, and Entertainment professionals converge with early-stage/growing businesses, business professionals, and corporations.
The MOBE Mission: To facilitate discussion, instruction, and business building relationships.
Since 1992, the MOBE Symposium has delivered business building, education, and mentoring resources for African-American professionals; sports, entertainment, and other entrepreneurs. MOBE facilitates deals between these companies and large corporations to grow their businesses.
The brand remains strong, as it delivered on an intention most conferences don’t: To build business!!! MOBE has a proven track record for presenting strategic alliances and professional development.
Our registrants directly influenced the spending power and impacted a vastly larger urban consumer base.
More than $187 million in business was generated to African-American companies as a direct result of associations conceived at MOBE symposiums.
MOBE is where content producers, talent agents, and others seek out the partnerships that will propel them to the next level.
MOBE is the convergence of brands, agencies, media companies, producers, and entrepreneurs.