New to site?


Login

Lost password? (X)

Already have an account?


Signup

(X)
2021
'
#MOBEMONDAYS WEBINARS
  • 00
    Days
  • 00
    Hours
  • 00
    Mins
  • 00
    Secs

#MOBEMondays is our virtual series covering topics to keep us connected, informed, and learning from each other.
Each month MOBE Symposium hosts special guests and influencers for thought-provoking discussions about topics that matter most to the Black business community. Join us from the comfort and safety of your home. Conversations begin at 7 pm ET, 6 pm CT, 4 pm PT. Watch us on our MOBE Symposium Facebook page:
https://www.facebook.com/MOBESymposium

#MOBEMONDAYS

BLACK WOMEN IN ADVERTISING WEEK: MARCH 1-5

March 1, 2021: “Ride or DEI?

 

Ride or DEI?  In the aftermath of George Floyd, many corporations announced financial commitments to help heal communities.  Are companies walking their talk, or just talking the talk? While the industry is clear about the why and what of DEI work, it is still collectively struggling with the HOW?
The Black women leading Diversity, Equity, and Inclusion are on the frontlines in hiring, shaping messages, and helping to direct billions of dollars in advertising spending. The panel will provide an understanding of DEI, challenges, and opportunities for success.

 

Angela B. Turner, SVP Marketing & PR at REVOLT Media & TV will lead this important conversation with Dani Jackson-Smith, VP Multicultural and DEI Steward, Edelman Chicago, and Ericka Riggs, Chief DE&I, Omnicom Specialty Marketing Group.

BLACK WOMEN IN ADVERTISING WEEK: MARCH 1-5

"MOBE, Conversations and Case Studies You Don't Hear Anywhere Else"

MARCH 2

Black women have a legendary history in the advertising industry, from the creation of the Pillsbury Doughboy to Secret’s “Strong enough for a man, but made for a woman”.  Today, women are the leaders of the most influential advertising agencies.  How will the disruption caused by the death of George Floyd shape the future of Black and multicultural agencies?

Kai Deveraux Lawson, Global Director, Talent Partnerships, WPP will lead the discussion with McGhee Williams Osse, Co-CEO Burrell Communications Group; Monique L. Nelson, Chair and CEO UWG; Teneshia Jackson Warner, CEO, Egami Group and Shante Bacon-Cius, Founder & CEO, One/35 Agency.
MARCH 3

In our connected digital age, ads have to level up to rise above the noise. Our panelists will take us through their unique approaches to storytelling that have led to campaigns that have captured audiences across the nation. These dynamic women will also share how they’ve crafted their story along the way, rising up as leaders and creating game-changing impact within the ad industry.

Candace D. Queen, Creator-In-Chief of Tabernacle, will lead the discussion with Deadra Rahaman, VP Brand Strategy at Huge Inc, and Valerie Graves, Author and Creative Consultant.
MARCH 4

Advertising is the backbone of media.  Sure, people enjoy football, but the annual anticipation of the Super Bowl is partially built by the expectations of the new commercials. The pandemic sped up the transition of advertising in traditional media towards electronic and social media. Find out how these women are managing sales in this economy and learn the secrets of their success.

Judene Walden, Head of Industry, Home and Consumer Services at Google will lead the discussion with Winnie Bernier, VP Ad Sales at Bounce TV; Lori Flowers, Manager, Ad Sales Marketing at Radio One NYC and Yesenia Bello, SVP of Diversity and Inclusion at iHeart Media.
MARCH 5

The multi-billion dollar advertising industry is in the midst of a great disruption with the fractioning of media, exponential growth of social media and streaming platforms, combined with a consumer social awakening.  Marketing executives are ultimately responsible for the ROI.  How are they navigating, connecting, measuring and evaluating opportunity for the new paradigm?

Join this powerful discussion hosted by Ericka Riggs, Chief DE&I, Omnicom Specialty Marketing Group, with Kimberly Evans Paige, EVP, Chief Marketing Officer at BET Networks and Deidre Smalls-Landau, US Chief Marketing Officer & Global Head Of Culture at UM Worldwide.

[ View more #MOBEMondays on our MOBESymposium YouTube Channel ]

#OnlyatMOBE

The MOBE Way, The Promise of 2021 and NGUZO SABA (12/14/20)

Balancing Acts: DEI Leaders Navigating DEI

Navigating Age and Ageism in Multicultural Marketing

Buried Alive: The diversity, equity, and inclusion myth

Buried Alive Pt. 2: The Disrespect of Black Senior Executives

Reframing 2020 Election Results

Marketing & Advertising While a Black: Let’s Talk that Sh*t!

The State of Black Newspapers & Advertising

OUR CULTURE INFLUENCES THE WORLD #MOBE2021Virtual

Join leading marketing, technology, sports and entertainment professionals, business builders and entrepreneurs for an immersive one-day symposium providing insight and networking opportunities.

REGISTRATION FOR #MOBE2021 COMING SOON!

MOBE is MARKETING OPPORTUNITIES in BUSINESS & ENTERTAINMENT

CONNECTING BRANDS + PRODUCERS TO THE 21ST CENTURY BUSINESS AND CONSUMER MARKETPLACE

WHAT IS MOBE?

MOBE (Pronounced “moe-bee”)  Marketing Opportunities in Business and Entertainment, where Marketing, Technology, Sports,and  Entertainment professionals converge with early-stage/growing businesses, business professionals and corporations. The MOBE Mission: To facilitate discussion, instruction and business building relationships.

Since 1992, the MOBE Symposium has delivered business building, education and mentoring resources for African-American professionals; sports, entertainment, and other entrepreneurs. MOBE facilitates deals between these companies and large corporations to grow their businesses.

The brand remains strong, as it delivered on an intention most conferences don’t: To build business!!! MOBE has a proven track record for presenting strategic alliances and professional development.

  • Our registrants directly influenced the spending power and impacted a vastly larger urban consumer base.
  • More than $187 million in business was generated to African-American companies as a direct result of associations conceived at MOBE symposiums.
  • MOBE is where content producers, talent agents, and others seek out the partnerships that will propel them to the next level.
  • MOBE is the convergence of brands, agencies, media companies, producers and entrepreneurs.

[ SEEN AT MOBE ]

Click the images for better viewing.

MOBE ALUMNI

MOBE CONNECTS!

MOBE is proud to have partnered with numerous leaders and innovators in the Business and Entertainment fields! Add your name to the list of hundreds of successful MOBE Alumni.

  • John Legend, Grammy Award Winning Music Artist
  • Daymond John, Business Man; Star of ABC’s Shark Tank
  • Bernard Bronner, President and CEO of Bronner Bros.
  • Keith Clinkscales – Former VP ESPN, Former President of Revolt
  • Nina Henderson – Former President & COO, BET Pictures
  • B. Keith Fulton – Former President, Verizon, Founder, Soulidifly Productions
  • Sheryl Lee Ralph – Actress, DIVA Foundation
  • Reginald & Warrington Hudlin – Directors and Film Makers
  • Malik Yoba – Actor
  • Brandy – R&B Singer and Actress
  • Kenya Moore – Former Miss USA and Actress
  • Collette V. Smith, 1st Female Coach, NY Jets
  • Alfred A. Edmond Jr., SVP / Executive Editor-at-Large, Black Enterprise
  • Craig King, Award Winning Music Producer, Founder, Rap Plug
  • Kenneth Gifford, Director, Newark Office of Film & Television
  • Melissa Harville-Lebron, 1st African American Female NASCAR Owner
  • Louis Carr, President, Media Sales, BET & Author “Dirty Little Secrets”